How to Overcome Fear, Uncertainty and Doubt to Crush it in Sales, Leadership and in Life!
“Over 20 years working in sales, leading sales teams and mentoring tens of thousands of sales leaders, has given me great insight into the biggest challenges in sales. I’ve found that the #1 threat to more sales is FUD—Fear, Uncertainty and Doubt. Learning how to Pluck the FUD becomes the greatest advantage for any salesperson or sales leader to master.” – Ben Ward
Pluck the FUD is not just a book, it's a framework used in our coaching programs to help people unlock their full potential.
Downoad Resources from the Book
TESTIMONIALS
What people are saying about "Pluck The FUD"
Ben was the most impactful speaker at our event—he brought energy, deep insight, and helped our group eliminate fear, uncertainty, and doubt so they could level up.
My advice to Ben several years ago was to write a book that people want to read. He nailed it with Pluck the FUD!
Pluck the FUD is profound and sticky! You’ll never forget it, and you’ll never want to.
How to overcome fear, uncertainty and doubt, brilliantly taught like never before. Pluck the FUD!